For sportsbooks, few ventures are as tantalising as the chance to sponsor a Premier League team. It’s almost unparalleled as an opportunity to raise brand awareness, ensuring not only that everyone in a single city knows about you, but millions more around the world do too (that’s no exaggeration – in 2018/19 alone, Sky Sports drew in 16 audiences of two million plus).

Fun88 have managed to land one of the biggest fish in this lucrative pool, as the primary sponsors as Newcastle United (currently 19th in the worldwide Deloitte Football Money League). If you had a nagging suspicion you’d heard of this brand before… that’s probably why!

Of course, just because a sportsbook has managed to land the marketing chance of a lifetime doesn’t actually make them worth using. In this Fun88 review, we’ll thoroughly investigate what’s on offer, covering their promotions, customer support, betting markets, and plenty more besides.

Let’s go.

Available to new players only. Must stake 5 qualifying bets. Min stake £10 per bet. Bonus equal to 20% of total staked amount. Max bonus £28. No e-wallets. Min odds evs (2.0) or 2/5 (1.4) for combos. 18+. T&Cs apply.

Excellent welcome offer

Outstanding customer service

A wide range of markets

Fun88 Sign Up Offer

The Fun88 new customer offer certainly gets your attention. While the name – ‘Sportsbook Sign Up Offer’ – is drab, the promise of ‘Up To £28 Bonus’ is anything but. To actually access the offer, you must put down five bets of at least £10 each. You will then get 20% of your total stake back, up to £28, in the form of a Bonus Token.

As always, there are a few terms and conditions attached, which must be satisfied to access that Fun88 free bet. These are the most important:

  • Must place five qualifying bets, of at least £10 each
  • Five bets must be placed on different events and selections
  • Minimum odds for single bets are 1/1 (2.0)
  • Minimum odds per selection for multiples bets are 2/5 (1.40)
  • Bets must use real money stakes (i.e. not free bets)
  • Bets must be placed pre-event (in-play bets are ineligible)
  • Only deposits made using credit or debit cards are eligible
  • Maximum Bonus Token amount is £28
  • Token will be awarded within 30mins of the fifth bet being settled, and must be accepted via an on-screen pop-up
  • Token can be used on any sport except horse racing, on pre-match or combo bets only (no system bets)
  • Token is valid for five days, and must be used in one go

The extent to which this promotion appeals depends on the size of stake you’re comfortable with. If you regularly put down bets of at least £10, this is an extremely attractive offer. Minimum odds of 1/1 give you a good shot at winning each qualifying bet anyway, and – even if you just stake £10 for all five bets, you still get a nice £10 bonus at the end (20% of £50).

Even if you wouldn’t normally stake £10, another good thing about this offer is that there’s no time limit – you don’t have to put all five bets down within a week, for example. This gives you space to seek selections which you are comfortable putting down a bigger stake for.

Overall, this is a highly competitive welcome offer. The value is solid, the T’s & C’s are reasonable, and it does a good job of backing up the initial marketing campaign.

Fun88 Ongoing Promotions

It’s fair to say that we were impressed with the opening Fun88 offer, but are the ongoing promotions able to back it up? Well, the short answer is… not really! Unfortunately, the current Fun88 promotions are lacking in both quantity and quality.

Regarding the quantity, there are only three available at the time of writing. Considering you’ll find a dozen or more on Fun88’s biggest competitors – the likes of Coral and William Hill – that’s extremely underwhelming. In terms of quality, two sound interesting but get less tempting the more you look into them, and the other is pretty standard fare.

The first promotion is specific to the NBA, which is unusual. It’s called ‘Overtime Promo’, and – while it advertises ‘Up to £88’ in returns – you’re unlikely to get close to that figure. If you place a single pre-game bet of at least £20, at minimum odds of 4/5 (1.80), then you’ll get 25% of your stake back as a Bonus Token if the game is settled in overtime. The value is fair, but they’re some pretty steep minimum requirements.

The second is called ‘88th Minute Promo’, and relates to football. Stick at least £20 on a qualifying game, at evens or greater, and you’ll get 50% of your stake as a bonus if a deciding goal is scored in the 88th minute or later. Much like ‘Overtime Promo’, this offer is based more on luck than skill, and the £20 minimum stake will isolate many.

Finally, we have ‘Acca Boost’, which is bizarrely hidden away in the ‘Features’ section rather than ‘Promotions’. This is a fairly standard accumulator offer, in which your winnings are boosted depending on the number of selections. Three selections gets you 5%, four gets you 10%, and so on, all the way up to a 50% boost on 11-folds.

Security

Fun88 provide slightly more detail about their security measures than most bookies… but that’s not saying a lot! They mention that there are ‘several security measures in place’, including SSL on all pages which encrypts your personal information, payment card details, and so on. Such information is also only available to members of staff with the appropriate security clearance.

Any further questions such as ‘Is Fun88 legit?’ can be put to rest by the licenses. Fun88 is fully licensed and regulated by the UK Gambling Commission, which ensures that it abides by industry best practices.

Fun88 Football Features

When a bookie’s main advertising gambit is to sponsor one of the biggest football clubs in the world… you can guess they take football pretty seriously! Fortunately, any fans of the beautiful game who are led to check out this sportsbook, off the back of their advertising, will find an excellent football section in place.

For starters, the layout for the section is excellent. Using the top menu, you can choose between four options – Daily Match List, Top Leagues, All Leagues and In-Play – all of which are self-explanatory, which will help you to reach the markets you’re looking for quickly and easily. The subsections those links take you to are also laid out extremely intuitively. Choose ‘Top Leagues’, for example, and you’ll see the upcoming Premier League games laid out first, then the Champions League matchups, then La Liga fixtures, and so on, with the 1/X/2 odds for each game all displayed at once.

Within each major matchup you’ll find well over 100 bets to choose from. These range from the basics – like 1/X/2, Both Teams to Score, and Draw No Bet – through to Asian handicaps and some extremely specific specials. In-play betting is present and correct, with statistics and a ‘Match Tracker’ visualisation tool available, and there’s a Fun88 cash out feature too. If longer-term betting is your thing, you’ll also find outright markets for every major competition, including Winner, Relegated Teams, Top Goalscorer, and more.

Other Betting Markets

Going with a lesser-known bookie doesn’t always net you the same variety of betting markets that you’ll get with the big brands. In this case, though, we have to commend Fun88 for providing an exceptional range.

Almost all of the most popular sports outside of football are represented, including tennis, golf, rugby, motor racing and boxing. There’s also a full suite of North American sports – including NBA and NFL – and some more niche markets like floorball and bandy. The only notable absence right now is horse racing; while there is a section for it, there are no actual markets available at the time of writing.

Mobile Betting Options & App

We live in a confusing time when it comes to mobile betting. Mobile phones and apps in general are omnipresent… but the number of bookies which have chosen to simply forego getting an app is surprisingly large. This is particularly true of sportsbooks that aren’t on the top level, relative to the likes of Betfair, Ladbrokes, and so on.

Fun88 are yet another example of this. Despite being founded over a decade ago, and having the capital to sponsor a team like Newcastle, they have failed to provide either a Fun88 Android app or an iOS version. To us that seems a little crazy, but they must have done the sums, and figured that it simply wasn’t worth it.

In these circumstances, the mobile version of the main website becomes extremely important, and we’re pleased to say that the Fun88 mobile site is solid.

Navigation is handled via a dropdown menu, which splits the site into Sports, Live and Casino. Within the Sports section of that menu you’ll see plenty of other options, including all the different markets you can bet on. The layout within each market follows the same intuitive template as the main site, splitting football into the same four areas, for example. Elsewhere, you’ll find the same key features as the desktop site too. Live betting and cashing out are both supported, and – crucially – you can still access the live chat.

Overall, then, the lack of a Fun88 app might be confusing, but it’s certainly not a deal-breaker.

Opening an Account

We’re pleased to say that the Fun88 signup process is very nicely streamlined. It’s neatly broken down into three sections, and can be completed within a couple of minutes at most.

The first section gathers the basics of your personal information: your name, date of birth and email address. Next you enter some contact details: your country, phone number and address. Finally, you set your account details, including a username and password. At this stage you can also create daily, weekly or monthly deposit limits. Once you’ve done that, simply decide your notification preferences, check a reCAPTHCA box… and you’re finished!

Banking Options

For the most part, Fun88 does a pretty good job of matching up with the bigger bookies in terms of sheer ease of use. Payment options are one area in which it’s definitely found wanting, though.

There are literally only three methods for making a deposit or withdrawal: credit/debit card, Neteller and Skrill. When making your first deposit… you don’t even have that many choices: you’re forced to use a card to initially fund your account. Add in the minimum amount for a Fun88 withdrawal or deposit being an exceptionally high £20 for all three methods, and there’s a lot to dislike here.

Customer Support

Pleasingly after the banking options shambles, things do get back on track when it comes to the Fun88 customer service offering.

There are a few different ways to get in touch with the support staff, including a couple of email addresses, a Fun88 contact number, and even a physical mailing address. Most importantly, though, live chat is in place. Its hours of operation are excellent, from 7am to 11pm every day, meaning you’ll rarely be waiting for help.

By comparison, the Help Centre is a little underwhelming. It’s not the smallest we’ve seen, with most major topics being covered, but it’s arranged in a very strange manner; huge blocks of text are gathered under dropdown menus, rather than as separate articles. This certainly isn’t enough to detract from the strong overall customer support, though.

Fun88 Company Details

Whilst Fun88 have been around since 2008, they were primarily focused on Asian markets, meaning the brand had a minimal impact on European betting until fairly recently. They certainly bring pedigree from their past, though, having twice been named ‘Asian Operator of the Year’. Since opening operations in the British Isles, football sponsorships – first of Burnley, then of Newcastle – have catapulted Fun88 into the popular consciousness of the UK.

Somewhat unusually, Fun88’s local office is based in the Isle of Man. It remains a truly worldwide business, though, maintaining operations in Asia (the branding on Newcastle’s kit specifically features Chinese writing), and even making inroads into South America too.

Fun88 Bottom Line

As you might have gathered from our Fun88 review, this bookmaker represents something of a mixed bag. While it looks the part, and has an excellent layout, you can’t help feeling it’s failed to fully follow up on an outstanding marketing opportunity.

The lack of a mobile app is an obvious and strange omission for a relatively big bookie, as is the (current) lack of horse racing markets. The restrictive banking options are also troublesome, and the ongoing promotions could be bulked up considerably.

With all that said, there’s still plenty here to like. In addition to the aforementioned interface, you’ll also find outstanding customer service, a wide range of markets, and a very good football section indeed. We’d certainly say there’s enough here to warrant signing up, using the competitive ‘Sportsbook Sign Up Offer’, and taking things from there.

Available to new players only. Must stake 5 qualifying bets. Min stake £10 per bet. Bonus equal to 20% of total staked amount. Max bonus £28. No e-wallets. Min odds evs (2.0) or 2/5 (1.4) for combos. 18+. T&Cs apply.