We’ve said it before, and we’ll say it again – we really do live in a golden age of betting. Primarily, this is because the advent of the internet has allowed a whole new generation of bookmakers to spring up. You’re no longer restricted to the same old high street brands. Nowadays, there are literally hundreds of options to choose from.

In this busy landscape, a sportsbook like 1xBet can fly under the radar in the UK. Elsewhere, though – from Russia to Germany – it’s made some major waves since being founded in 2011. And, with some of the best odds going – including on football – it’s easy to see why.

In our comprehensive 1xBet review, we’ll investigate whether this intriguing bookie lives up to its reputation on the continent. En route, we’ll cover its promotions, betting markets, security, and plenty more besides.

1xBet Sign Up Offer

1xBet has clearly already enjoyed some success. A quality welcome offer, though, is a great way to build on that kind of success, and continue recruiting new customers from around the world.

The 1xBet new customer offer certainly catches your attention, advertising a full 100% bonus on your first deposit, all the way up to a mighty €100. As always, there are a few terms and conditions attached… though some of the ones with this offer are especially challenging.

Here are the most important of those T’s & C’s:

  • Bonus = 100% match on first deposit, up to €100 (or equivalent currency)
  • Minimum deposit of €1 to qualify
  • Must opt-in to offer, either through ‘Account Settings’ or ‘Deposit’ pages
  • Bonus will be credited immediately
  • Before actually withdrawing funds, bonus rollover must be completed
  • Bonus amount must be bet five times, on accumulators of at least three selections with minimum odds of 2/5

While there aren’t a huge number of restrictions on the opening 1xBet offer, as you can see… the ones which are there are pretty devastating. Many bookies require you to complete a rollover before getting the full benefit of their welcome offer, but needing to bet through the entire bonus five times is pretty demanding. On top of that, the rollover bets must be multiples with at least three selections. Even at reasonable odds of 2/5 per selection, that still makes it pretty darn hard to win your qualifying wagers.

The potential with this offer is undeniable. By hitting on a couple of those multiples, and getting your entire deposit matched, you could end up making a big profit. It’s a highly risky proposition, though.

1xBet Ongoing Promotions

1xBet may well realise that – given its risky nature – their welcome offer won’t be for everyone. We say that because they definitely seem to have taken a ‘quantity over quality’ approach to their ongoing promotions, perhaps in an effort to appeal to as many people as possible. There’s a volume of offers here which you don’t often see outside of the biggest bookies… but the quality of those offers varies wildly.

Some are simply based on luck. The ‘Autumn Deposit’ promotion, for example, gives you tickets for a prize draw, with a bigger deposit granting more tickets, and therefore a greater shot at winning the prizes (phones, earphones, and so on). Others blend the betting and casino sections of the website, like ‘Match of the Day’, in which winning bets give you free spins on a certain football match each day.

For the pure sports bettors, only a couple of ongoing 1xBet promotions will appeal, with ‘Goalless Draw’ probably being the best. This promotion applies to one game per day; place a 1X2 bet on that game, and – if it ends as a 0-0 – you’ll get a bonus equal to your stake, up to a tidy €20. ‘Accumulator Battle’ is also an interesting idea. It essentially gives you ‘points’ for winning multiples bets, with higher odds and more selections equalling more points. The top 10 bettors – in terms of total points – at the end of the month will receive prizes, ranging from a car for the overall winner, to spins to use in the casino.

Overall, 1xBet’s ongoing promotions are the definition of a mixed bag. There are some decent offers in there, but others rely too heavily on ‘luck of the draw’ for our tastes.

1xBet Football Features

1xBet might have found most of their success elsewhere so far, but – if their football features prove good enough – they should have no trouble appealing to a British audience too!

Football doesn’t exactly have its own area on 1xBet, instead being mixed into the same overall layout as the other sports. While we generally prefer a dedicated section for the beautiful game, the interface is good enough here that it doesn’t matter too much.

Click on ‘Football’ and, by default, you’ll immediately get a list of all the biggest upcoming matches on that day. In an innovative twist, you won’t only be shown the 1X2 odds for those matches on the main screen. Instead, you’ll also see the odds for Double Chance (i.e. 1/X, X/2, 1/2), Over/Under 2.5 Goals, and 1.5 Goal Handicaps. That wall of numbers can look overwhelming at first, but – once you’ve gotten used to it – having all that information at your immediate disposal is extremely useful.

You can navigate to different competitions via a handy drop down menu, with major and minor competitions from all around the world available to bet on. Special bets are usually available for the bigger competitions, and there are also ‘Enhanced Daily Specials’ which boost the odds on certain football markets.

Elsewhere, live betting is present and correct, and even has its own dedicated section. You can wager in-play on matches from around the world, with even relatively obscure contests being supported by a nice range of live statistics. Odds update fairly frequently, and the 1xBet cash out feature is simple to access and use.

Other Betting Markets

To achieve widespread success, every bookie needs to provide markets on more than just football. We’re pleased to say that 1xBet have certainly ticked this box.

Just about every major sport you’d normally hope to bet on is supported here, including tennis, boxing, cricket, Formula 1, golf, and rugby. North American leagues like the NFL, MLB and NBA are also present, and – importantly – there’s a solid range of horse racing markets too (often a surprising omission amongst non-top tier sportsbooks). Rounding out this impressive offering are eSports, and a few more unusual inclusions, including hurling, surfing, and even Muay Thai.

1xBet App & Mobile Betting Options

Given the omnipresent nature of smartphones, and constant rise of on-the-go betting, we get pretty frustrated when we encounter a bookie that hasn’t bothered to offer a mobile app. In this case, though, we’re pleased to say that the 1xBet mobile offering is extremely impressive. There is indeed a 1xBet app available, for both Android and iOS devices… but how easy it is to actually download depends on your device.

The 1xBet Android app isn’t available on Google Play, but it can be downloaded directly through the website, which is simple enough. You might need to enable the installation of apps from ‘Unknown sources’ in your settings, but that’s standard practice for Android betting apps. By contrast, the iOS version is available on the official App Store… but only if you set your location as being ‘Netherlands’! It’s a bit of a pain to download, in all honesty, but – to their credit – 1xBet do provide clear instructions on how to do so here.

However you actually download it, 1xBet have provided a highly competent mobile app. All the functionality of the desktop version is replicated, from registering and making a deposit through to in-play betting on live events. The cool, blue and white colour scheme looks great, with the white text clear and large enough to be easily legible, even on a smaller screen. Navigation is also highly intuitive, thanks to a mixture of dropdown menus for the main sections, and sliding menus to browse through markets.

If you’re unable to download the app for some reason, or simply don’t want to, you’ll still be able to bet on 1xBet through their mobile site. While it wasn’t as quick to load, in our experience, you’ll still find all the same functionality as on the actual application.

Opening an Account

The interface on 1xBet might not always be the easiest to navigate, but – when it comes to signing up – we simply can’t fault them.

You have three main ways to register – ‘One-Click’, phone and email. Of those, One-Click is the easiest. You literally just set your country and currency, receive an automatically-generated username and password (both of which are easy to change)… and you’re basically done! You will need to verify the account before making a 1xBet withdrawal, but you’ll already be free to make a deposit and start betting. Both phone and email are similarly quick and simple methods to use.

This is genuinely one of the most streamlined registration processes you’ll find, with it taking literally seconds to sign up.

Security

If you’ve never actually heard of this brand before, you’re perfectly entitled to ask ‘Is 1xBet legit?’ Any worries should be somewhat offset by the bookie’s license with the Curacao Gaming Authority. While it’s not as prestigious as a license with the UK’s Gambling Commission, for example, that still ensures they’re monitored and regulated.

Elsewhere, 1xBet do have a ‘Security’ section in their T’s & C’s, which provides some relevant information. All personal data is stored in an encrypted database, services in general are protected by 128-bit SSL encryption, and 2FA is provided for your account. The security measures of partners, affiliates, and so on have also been verified.

Banking Options

When it comes to making a 1xBet deposit, you certainly have plenty of options (over 40 in total). Besides simply using Mastercard and Visa, you can choose between online payment platforms like ecoPayz and Payeer, prepaid cash cards such as CashtoCode, bank transfer, and even cryptocurrencies (including bitcoin, litecoin, and ethereum). The minimum deposit amount is incredibly low too, at only €1.

The same methods are generally available for withdrawals, although you must use the same payment details as you used for your deposit. Both deposits and withdrawals are processed 24/7.

Customer Support

Customer support can often prove a weak spot with a sportsbook. In the case of 1xBet, though, this is arguably one of their strongest areas.

Every 1xBet contact option you could hope for has been provided. Most importantly, live chat is in place, and can be accessed at any time via a button in the bottom-right of the screen. Elsewhere, several email addresses are provided, there’s a toll-free phone number (you can also request a call-back), and you can even use a variety of social media/messaging platforms – including Twitter and WhatsApp – to get in touch.

The quality of the direct 1xBet customer service is enough to balance out the lack of an actual FAQ. Though we’d certainly like to see that added in the future, the extensive ‘Terms and Conditions’ serves as a decent replacement in the meantime, in terms of explaining how everything works.

1xBet Company Details

1xBet counts as a middle-aged bookie in the fast-moving sports betting landscape, having been founded back in 2011. Though they started off focusing on Russia (where they still have over 1,000 brick-and-mortar betting shops), their popularity has consistently spread west across Europe, and they now have over 400,000 users on their books. Another sign of their success is that – in 2019 – they managed to strike a five-year sponsorship deal with football titans FC Barcelona.

Nowadays, 1xBet have registered addresses in both Curacao – where they’re also licensed – and Cyprus.

1xBet Football Review Bottom Line

To be completely honest, 1xBet does not give the best first impression. Between its busy interface, and the scantily-clad women it uses to advertise most of its features, it simply doesn’t seem very professional. The welcome offer – with its requirement to bet through your bonus five times in tricky circumstances – doesn’t help in this respect.

Stick with it, however – as we did for our 1xBet review – and you’ll actually discover that this is an extremely impressive sportsbook. In some respects, it’s even outstanding. The customer service and mobile apps deserve particular credit, the betting markets for football and other sports are excellent, and its range of supported payment methods is brilliant.

While it’s certainly not a perfect sportsbook, therefore, and there are things we’d like to be improved, 1xBet is absolutely a solid option. If you’re happy with the T’s & C’s which come attached, we’d highly recommend trying out the 100% bonus welcome offer now, and taking things from there.